Quantitative vs. Qualitative Research: Does it matter when it comes to PhotojournalismWhether we like it or not, just about everyone has a smartphone in their pocket these days. And with every smartphone comes a camera and…Jul 16, 2021Jul 16, 2021
Is Social Media changing our Society for the Worse?Before anything else, I want to say that I love social media. Social media is great, and I regularly find myself spending mindless hours…Jun 16, 2021Jun 16, 2021
How Socks and the Elaboration Likelihood Method Should Influence your Persuasive Appeals.When was the last time you were persuaded by an advertisement? Not just paid attention to it or enjoyed but, but I mean really, paid…May 28, 2021May 28, 2021
How Two-Step Theory Affects the Way You Consume News MediaI’m a part of Gen-Z. That’s right, I spend too much time on my phone, I don’t read books as much as millennials, and most importantly: I…May 20, 2021May 20, 2021
Revisiting the Hypodermic Needle Theory in the Digital AgeWe’re in a time like no other. A time where information is more widespread than ever, computers are more accessible and faster than ever…May 11, 2021May 11, 2021
Why You and Your Brand Should Stay Away from Social Media Platforms like ParlerParler… Huh?Dec 1, 2020Dec 1, 2020
Why Event Marketing is So Important…(Especially for Apple)Apple has a reputation for being quite short and to the point with their social accounts. In fact, as of writing this, Apple has gone and…Nov 20, 2020Nov 20, 2020
Why to Build a Social Media Crisis Plan and Two Examples to Prove ItWith the vast number of social media users and brands taking advantage of social media, it’s no surprise many brands try so hard to stand…Nov 3, 2020Nov 3, 2020
Why Social Media Analytics should matter to you and the most important metrics you should know…For most of the population, social media is all about sharing posts and connecting with your friends. But, for businesses and brands…Oct 27, 2020Oct 27, 2020
Why Instagram’s Best Practices (especially Timing) are Necessary to Social Media Success.The internet is forever.Oct 20, 2020Oct 20, 2020
